Mariana Borrero
- Role
- Marketing Manager at Bosanet
- Location
- Miami-Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Mariana Borrero
Globally-minded, bilingual marketer with 3+ years of experience driving brand growth…
Experience
Marketing Manager
Aug 2022 — Present
layed a key role in the strategy, execution, and successful launch of a B2B marketplace, driving its introduction to the market, achieving a remarkable 332% growth in the past two semesters. • Developed a high-impact social media content strategy, achieving a remarkable 1,150% increase in views, reaching 2,500 views compared to the average of 200 views. • Implemented the first email marketing campaign with a 28% open rate, surpassing the benchmark rate of 20%. • Launched successful email marketing, SMS, and Whatsapp campaigns, nurturing leads and driving copy\'s for both North American buyers and Latin American sellers. • Executed highly effective LinkedIn social selling campaigns, engaging potential clients and establishing valuable relationships. • Managed social media as community manager
Education
Loyola University Chicago
Bachelor's degree, Public Relations, Advertising, and Applied Communication
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