Marian Pittman

President of CMG Content & WSB-TV

Role
Executive Vice President, Digital Strategy, Research & Technology at Cox Media Group
Location
Atlanta, GA, US
LinkedIn followers
500 followers

About Marian Pittman

Marian Pittman is one of the broadcast media industry’s most innovative and successful leaders. As the President of Cox Media Group (CMG) Content and WSB-TV, she spearheads the ongoing evolution of the company’s multi-platform and award-winning content. Marian’s mission is to inspire and elevate the journalistic field, making a lasting difference in local and national media landscapes.With the viewer at the center of everything, Marian is intent on driving audience and revenue growth – for both clients and CMG. To bring this to life, she focuses on Broadcast, Streaming, Websites, and Mobile Apps, while also leading the strategic direction of distribution, optimization, and audience engagement. That includes CMG’s OTT platform, which streams national, local, and original content 24/7. Leveraging deep consumer preference research, Marian and her team have launched thirty-two streams with a variety of content.Throughout her remarkable career, Marian has garnered numerous prestigious accolades, a testament to her visionary leadership and commitment to journalistic integrity. In 2010, under her leadership, WSB-TV’s newsroom was awarded both the Alfred I. DuPont Award for journalistic excellence and the Edward R. Murrow Award for overall excellence, honoring her dedication to setting and maintaining the highest standards in news.Her leadership has also brought CMG national recognition with two National Association of Broadcasters (NAB) Service to America Awards: one for the impactful “Real Estate Racket” investigative series, which uncovered unethical business practices and led to legal actions and policy changes across multiple states, and another for the “Gets Real” campaign, a nationally recognized initiative fostering critical community conversations around Diversity, Equity, and Inclusion (DEI).Marian serves on several prestigious boards, including the National Association of Broadcasters Leadership Foundation (NABLF), Georgia Association of Broadcasters (GAB), and the International Women’s Forum (IWF). She is a co-leader of the Content Creators committee for the Alliance for Women in Media (AWM). A proud graduate of Leadership Atlanta’s Class of 2010, Marian has also served on the NBC Television Affiliates Board of Directors, the FOX Board of Governors, the Interactive Advertising Board (IAB), the Metro Atlanta Chamber, and Emory University’s Journalism Program Advisory Board.Marian finds inspiration in both her family and her enduring commitment to fostering innovation, journalistic integrity, and inclusivity in the media industry.

Experience

  1. Executive Vice President, Digital Strategy, Research & Technology

    Cox Media Group

    Aug 2015 — Present · Atlanta, GA, US

    I oversee CMG’s digital strategy, content and sales for TV, Radio and Newspaper. My team is at the cutting edge of researching digital trends in advertising and content. I also oversee the Digital Content Desk and Fans First Media, which includes RARE. I\'m most excited about helping nurture a culture of innovation inside CMG with incubators like The Garage Project.

Education

  • East Carolina University

    Bachelor of Science Degree, Communications

    1983 — 1987

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Marian Pittman — Executive Vice President, Digital Strategy, Research & Technology at Cox Media Group in Atlanta, GA, US | Unifers