Mariam Lomidze

About Mariam Lomidze

I’m an early-career marketing and research professional with experience across brand strategy, social-first campaigns, audience research, and market analysis across global contexts including the U.S, Europe, the Middle East, and East Asia. I’m especially interested in youth-focused, culture-driven brands, influencer and creator marketing, and the intersection of data, storytelling, and strategy.Alongside my professional work, I’m pursuing a dual degree at Minerva University in Politics, Government & Society and Brand Management, and I’ve held leadership roles in global youth and sustainability initiatives.Always open to learning, collaboration, and opportunities in marketing, brand strategy, growth, and research.

Experience

1. Market Research Intern

   Siemens Digital Industries Software

   Jun 2025 — Present

   Supporting the Siemens SMB Program team in identifying product-market fit through competitive and solution landscape mapping across key SMB-relevant industries.Assisting in the development of a data-driven “Sweet Spot Assessment” tool by evaluating competitor positioning, solution capabilities, and market gaps.Collaborating with internal stakeholders (e.g, BU reps, strategy leads) to validate insights and align research findings with program goals.

Education

• Minerva University

  Bachelor's degree

• National Taiwan University

  Exchange Semester

• Sookmyung Women's University

  Exchange Semester