Mariah Iwasko-Zgonjanin

About Mariah Iwasko-Zgonjanin

Strategic marketing and project management professional with a proven track record of driving operational excellence and delivering high-impact results. Experienced in transforming complex initiatives into streamlined, data-driven solutions across diverse industries. Skilled at building collaborative teams, optimizing workflows, and developing innovative strategies that connect business objectives with measurable outcomes.My expertise spans account management, marketing operations, and project leadership—with a consistent focus on creating efficiency, fostering team performance, and delivering exceptional results. I excel at bridging communication gaps, managing cross-functional teams, and turning strategic vision into actionable plans.Passionate about solving complex business challenges through creative problem-solving, strategic thinking, and a results-oriented approach. Committed to continuous learning and driving meaningful impact through professional excellence.Key strengths include-Project Management-Customer Relations-Campaign Executive & Analytics-Team Leadership-Process Optimization-Cross-Functional Collaboration-Data-Driven Decision Making

Experience

1. Senior Account Manager

   TikTok

   Apr 2021 — Present · Austin, TX, US

   Manage client ad campaigns including targeting, budget, creative, optimizations, and beta testing• Build strategic, long-term advertiser interactions to gain trust and position company as a competitive solution• Exceptional consultative skills with a willingness to adapt to ever-changing products and industries• Work with internal cross-functional teams to identify best solution for advertisers while increasing customer satisfaction• Manage ad campaign lifecycles while maximizing client ROI and brand visibility across target audience segments• Assisted in growing the Account Management department from 2 to 62; lead mentorship program for new hires• Spearheaded department wide meetings to discuss client hurdles, market/industry trend learnings, and testing opportunities

Education

• Loyola University Chicago

  Bachelor's degree, Marketing and Business Administration

• International School of Indiana

  Indiana High School Honors Diploma, IB Diploma

• International Baccalaureate

  IB Bilingual Diploma