Maria Goodall

Creative Leader | Brand Innovator | AI-Forward Experience Design Executive | Board Member | Redefining Modern Brands through Creativity and Data Intelligence

Role
Creative Director at Et Global
Location
Atlanta, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Maria Goodall

Delivering transformative, human-centered brand experiences at the intersection of innovation, strategy, creative vision, media, technology, and content.With a background in award-winning creative leadership and experience strategy, I guide multidisciplinary teams in crafting solutions that are bold, effective, and measurable. My work bridges creativity and data intelligence, applying insights, behavioral understanding, and a global perspective to design experiences that drive meaningful connection and business growth.I partner with executive leadership and cross-functional teams to align user needs with business objectives, creating measurable impact across healthcare, consumer, financial, technology, and automotive sectors. My focus is on fostering collaboration across disciplines to build seamless brand ecosystems that inspire innovation, strengthen equity, and accelerate results.

Experience

  1. Creative Director

    Et Global

    Feb 2026 — Present

Education

  • Institute of Advanced Advertising Studies (IAAS)

    Marketing & Advertising | Atlanta GA

  • Massachusetts College of Art and Design

    Continuing Education | Boston, MA

Skills

  • Art Direction
  • Concepting
  • Design
  • Interactive Design
  • Print Design
  • Storyboarding
  • Illustrations
  • Typography
  • Interactive Advertising
  • Advertising
  • Social Media Marketing
  • Branding & Identity
  • User Experience
  • Direct Marketing
  • Interaction Design
  • Online Advertising
  • Graphics
  • Creative Strategy
  • Concept Development
  • Experience Design
  • Interactive Marketing
  • Creative Direction
  • Digital Marketing
  • Brand Development
  • Digital Media
  • Marketing
  • Corporate Identity
  • Social Media

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Maria Goodall — Creative Director at Et Global in Atlanta, GA, US | Unifers