Daniela MacHado

Wholesale Senior Marketing Coordinator Americas @Chopard

Miami, FL, US
MOBILE NUMBERS
+13•••••••63

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WORK HISTORY

Apr 2024 — Present

Wholesale Senior Marketing Coordinator Americas @Chopard

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Miami, FL, US

By optimizing media budgets, I drive the brand strategy by suggesting and co-developing tailored media plans for diverse clients across the Americas. Furthermore, I take the lead in executing these plans by amplifying the brand message across traditional and digital networks, while also orchestrating immersive brand experiences throughout the region.

EDUCATION

N/A

Universidad San Francisco de Quito

Business and Marketing

N/A

Boston College

Year Abroad - Exchange Program between Universities, Marketing and Management

N/A

Polimoda

MASTER IN FASHION MERCHANDISING MANAGEMENT, Fashion Merchandising

SKILLS

Basic TailoringVisual MerchandisingRetail MarketingSocial MediaAdobe IllustratorBasic Patternmaking for FashionFashion BuyingMarketingRetailAdobe PhotoshopIllustratorTextilesFashionEnglishStylingPhotoshopMicrosoft OfficeMerchandisingSocial Media MarketingSpanishInventory ManagementWindow DisplaysMarketing StrategyMicrosoft ExcelBrand DevelopmentApparelStore Management

ABOUT DANIELA MACHADO

I drive brand excellence through strategic and operational marketing, leveraging my expertise in crafting media plans, managing marketing budgets, and executing multiple projects under tight deadlines. As a self-motivated professional, I excel in building strong interpersonal connections and communicating effectively to foster collaborative relationships across teamsSpecialties: Strategic Marketing, Operational Marketing, Media Management, Wholesale Marketing, Retail, Merchandising.

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