Daniela MacHado
Senior Marketing Coordinator at Chopard Americas
- Role
- Wholesale Senior Marketing Coordinator Americas at Chopard
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Daniela MacHado
I drive brand excellence through strategic and operational marketing, leveraging my expertise in crafting media plans, managing marketing budgets, and executing multiple projects under tight deadlines. As a self-motivated professional, I excel in building strong interpersonal connections and communicating effectively to foster collaborative relationships across teamsSpecialties: Strategic Marketing, Operational Marketing, Media Management, Wholesale Marketing, Retail, Merchandising.
Experience
Wholesale Senior Marketing Coordinator Americas
Apr 2024 — Present · Miami, FL, US
By optimizing media budgets, I drive the brand strategy by suggesting and co-developing tailored media plans for diverse clients across the Americas. Furthermore, I take the lead in executing these plans by amplifying the brand message across traditional and digital networks, while also orchestrating immersive brand experiences throughout the region.
Education
Universidad San Francisco de Quito
Business and Marketing
Boston College
Year Abroad - Exchange Program between Universities, Marketing and Management
Polimoda
MASTER IN FASHION MERCHANDISING MANAGEMENT, Fashion Merchandising
Skills
- Basic Tailoring
- Visual Merchandising
- Retail Marketing
- Social Media
- Adobe Illustrator
- Basic Patternmaking for Fashion
- Fashion Buying
- Marketing
- Retail
- Adobe Photoshop
- Illustrator
- Textiles
- Fashion
- English
- Styling
- Photoshop
- Microsoft Office
- Merchandising
- Social Media Marketing
- Spanish
- Inventory Management
- Window Displays
- Marketing Strategy
- Microsoft Excel
- Brand Development
- Apparel
- Store Management
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