Maria C.
UX Content Strategy @ Mosaic Health. Ex-competitive badminton player, ex-partner, okay tennis player. UC Berkeley & On Deck Alum
- Role
- Content Strategy Ux, Product, Engagement at Mosaic Health
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Maria C.
Data-driven content strategist. Always searching for punchlines \"The \'Story of Who Moved My Cheese?\' was created by Dr. Spencer Johnson to help him deal with a difficult change in his life. It showed him how to take his changing situation seriously but not take himself so seriously.\"
Experience
Content Strategy Ux, Product, Engagement
Jun 2021 — Present
Led UX content strategy across member-facing experiences including onboarding, well-being features (Challenges, Rewards), and digital communications for primary care, helping improve clarity, engagement, and health outcomes for thousands of users across Castlight and apree platforms.• Co-developed and maintained the company\'s content style guide, driving consistency across product, marketing, and transactional touchpoints in collaboration with Product, Design, and Engineering teams.• Launched and optimized high-impact communications, including personalized outreach and transactional flows, working cross-functionally with data science, clinical, and operations to inform content with behavioral and health insights.• Won two company-wide hackathons—recognized for reimagining digital care plans and innovating on hybrid physical-digital healthcare journeys, selected from dozens of interdisciplinary teams.• Served as a culture leader, co-leading PRIDE Bingo and AAPI Heritage Month events, and supporting DEI initiatives through the Castlight Culture Committee and LGBTQ+ ERG.
Education
Lowell High School
High School Diploma
University of California, Berkeley
Bachelor's degree
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