Maria Carolina Cintra
Product Marketing at Amazon
- Role
- Sr Product Marketing Manager, Hve (Prime Day) at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Maria Carolina Cintra
Product marketing leader with 15+ years of experience bringing complex technology platforms to marketand turning them into growth engines. I currently lead AI-driven customer experience strategy and automated marketing initiatives for Prime Day and global retail events reaching hundreds of millions of customers. Outside work: I am a curious person. Learning is my hobby! Currently I am learning more about gardening, sewing, toy making and basketball tactics/strategies.
Experience
Sr Product Marketing Manager, Hve (Prime Day)
Nov 2023 — Present · Seattle, WA, US
From ideation to execution, I help shape seamless, high-impact experiences for hundreds of millions of shoppers during our most critical events of the year: Prime Day and Black Friday. I lead cross-functional initiatives that bring together tech, design, analytics, and business teams to craft and launch strategies that captivate customers and amplify event performance. My focus is on turning deep customer insights into action: building cross-surface experiments that remove friction, drive engagement, and deliver measurable lift.
Education
FGV - Fundação Getulio Vargas
Empreendedorismo e Novos Negócios, Entrepreneurship
Universidade Presbiteriana Mackenzie
Tecnologia em Processamento de Dados
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