Maria Fajardo
Head of Activation & Operational Marketing @Sodexo
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WORK HISTORY
Head of Activation & Operational Marketing @Sodexo
ON, CA
EDUCATION
University of Toronto
Retailing Management
Pontificia Universidad Javeriana
BACHELOR OF BUSINESS ADMINISTRATION (BBA) , Major in Marketing
Columbia Business School
Digital Marketing
ABOUT MARIA FAJARDO
Skilled and results-driven Marketing Manager with over 20 years of experience in Tier 1 CPG and Foodservice companies. Known for turning strategic plans into impactful execution, I thrive on driving growth, elevating customer experience, and delivering measurable business results.I bring a strong leadership presence and a clear, collaborative communication style that aligns cross-functional teams and mobilizes action. From launching national campaigns to revitalizing underperforming brands, my track record includes:• Leading brand repositioning efforts that resulted in double-digit sales growth within 12 months• Developing and executing go-to-market strategies that expanded market share across Canada and LATAM• Building strategic partnerships that unlocked new revenue streams and enhanced customer value• Implementing marketing systems and tools that improved campaign performance and ROI trackingWhat drives me? The pursuit of new business opportunities, finding creative revenue solutions, and making a tangible impact on the growth of the organizations I serve.Let’s connect if you’re passionate about meaningful growth, bold ideas, and results that speak for themselves.
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