Margaret Whelan
Field & Event Marketing Manager at Black Kite | Accelerating Pipeline through Strategic Events & Regional Growth | Partnering with Sales to Drive High-Value Opportunities
- Role
- Field & Event Marketing Manager at Black Kite
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Margaret Whelan
Growth-focused Field Marketing leader with 9+ years of experience driving high-intent pipeline across the cybersecurity and SaaS landscapes.I specialize in bridging the gap between brand visibility and revenue by designing multichannel strategies that convert. My approach combines a creative, outside-the-box mindset with strong operational discipline. Whether it’s generating $16M in audience revenue or achieving 100%+ YoY growth for global event ecosystems, I focus on building \"white-glove\" experiences that get our sales teams into the right rooms with the right decision-makers. Core CapabilitiesMarketing Strategy • Strategic Field Marketing • Growth Marketing • ABM • Multichannel Campaigns • Email Marketing • Event & Influencer Marketing • Brand Management • Demand Generation • Marketing Analytics • CRM & Automation • AI-Driven Marketing
Experience
Field & Event Marketing Manager
Jan 2026 — Present
Orchestrates regional field marketing strategies to align with sales priorities, enhancing pipeline velocity in cybersecurity and TPRM sectors. Drive the execution of diverse events, including trade shows and executive briefings, ensuring exceptional attendee experiences. Establish strategic partnerships with Sales leadership to implement targeted Account-Based Marketing programs, bridging field activations with revenue growth. Leverage data-driven insights to manage budgets and refine multichannel campaigns for maximum ROI.
Education
University of Southern Maine
Bachelor of Arts (BA), Communication, General
2011 — 2015
Nauset Regional High School
General, N/A
2007 — 2011
Skills
- Program Evaluation
- Leadership Development
- Management Consulting
- Performance Management
- Strategic Planning
- Leadership
- Employee Engagement
- Board Development
- Public Speaking
- Public Relations
- Organizational Development
- Workshop Facilitation
- Governance
- Autism Spectrum Disorders
- Applied Behavior Analysis
- Organizational Change
- Non-Profits
- Volunteer Management
- Learning Disabilities
- Fundraising
- Event Planning
- Social Services
- Community Outreach
- Community Development
- Staff Development
- Change Management
- Nonprofits
- Psychology
- Social Media
- Program Development
- Team Building
- Writing
- Mental Health
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.