Margaret Meisberger
Director, Insights, Data Intelligence @Burson
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WORK HISTORY
Director, Insights, Data Intelligence @Burson
Atlanta, GA, US
EDUCATION
The George Washington University
Bachelor’s Degree, Political Communication
SKILLS
ABOUT MARGARET MEISBERGER
I am a data-driven digital strategist with a passion for turning online conversations into impactful business insights. With over seven years of experience in social listening, analytics, and digital strategy, I help brands understand their audiences, protect their reputations, and make business-critical decisions through data storytelling.Currently, I serve as Director of Insights, Data & Intelligence at Burson, where I support social analytics strategies for Fortune 100 clients like The Coca-Cola Company. I specialize in transforming complex datasets into clear, actionable insights using tools like Sprinklr, NetBase Quid, Brandwatch, and more.Throughout my career I’ve helped mission-driven organizations and global brands strengthen their digital footprint, optimize campaigns, and connect meaningfully with their audiences.
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