Margaret Chialastri

About Margaret Chialastri

Strategic leader who transforms organizations through data-driven decision making and growth initiatives. With 15+ years spanning both commercial and non-profit sectors, I\'ve consistently delivered measurable results in fundraising, advertising, operations, and strategic planning.My expertise lies in translating complex data into actionable insights that drive program strategy and business outcomes. I excel at building high-performing teams, fostering data literacy across organizations, and developing strong client and partner relationships that create lasting value.My marketing expertise spans both traditional and digital channels—from paid search, SEO, and social media to print, broadcast, events, and strategic partnerships. This diverse toolkit enables me to develop integrated cross-channel strategies that maximize engagement and deliver measurable ROI.

Experience

1. Senior Vice President, Client Success

   Moore

   Oct 2017 — Present · Washington, DC, US

   As Senior Vice President at Moore, I lead enterprise-level client success strategy and execution, overseeing a $100M+ annual portfolio, working closely with mission-driven organizations to drive impactful results. I joined the company to establish Edge Direct’s digital account management function, which evolved under my leadership into Edge Direct\'s first formal Client Success department, serving as a strategic growth engine for the agency.I lead cross-functional teams of 50+ professionals to deliver data-driven national and local programs that drive audience engagement, lift response rates, and generate meaningful revenue for our clients. Since 2017, my teams have helped raise over $1.5 billion for the causes we serve.My role requires close collaboration with senior leadership, C-suite stakeholders, and nonprofit boards to shape fundraising strategy, performance, and ensure long-term success. I prioritize talent development, cross-departmental alignment, and a culture of accountability and innovation, ensuring both client success and team growth.

Education

• University of Maryland

  Business Administration and Management, General

  2001 — 2005

Skills

• Ppc
• SEO
• Analytics
• Online Marketing
• Web Analytics
• Sem
• Google Adwords
• Online Lead Generation
• Google Analytics
• Search Advertising
• Conversion Optimization
• Social Marketing
• Marketing
• Msn Adcenter
• Php
• Social Media Marketing
• Email Marketing
• Advertising
• Marketing Strategy
• Lead Generation
• Digital Marketing
• Wordpress
• Social Media
• Management
• Search Engine Optimization (SEO)
• Pay Per Click (Ppc)
• Keyword Research
• Mysql
• Digital Strategy
• Search Engine Marketing (Sem)
• Online Advertising
• Strategy
• Microsoft Office
• Microsoft Excel