Margaret Gonzalez
- Role
- Senior Vice President, Regional Director at Katz Digital
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Margaret Gonzalez
Experienced Senior Vice President with a demonstrated history of working in the digital…
Experience
Senior Vice President, Regional Director
Dec 2019 — Present
Oversee digital audio sales and strategy for Katz Digital and Audiology in the North East Region. Leading the advocacy efforts to shine the spotlight on the power of audio to advertisers and agencies with the goal of capitalizing and accelerating the momentum of audio growth for our partners. Responsible for the expansion of digital revenue for Katz Media and all of our partners, as well as collaborating to lead and train the company into new areas of growth in emerging businesses - including podcasting & programmatic audio. At Katz Digital, it is my responsibility to strategize and execute on our overall digital strategy while overseeing all Katz Digital platforms in the NE - led by the representation of the nation\'s largest customizable, targeted & premium content streaming audio network. Our core offering includes over station streams/pureplays and the exclusive local representation of the world\'s largest audio channel, Spotify. This premium offering and the strong partnerships we have with both the advertisers and the publishers has led to Katz now working with over national and local brands as we help them find solutions and achieve their goals in the growing online businesses of Digital Audio, Programmatic Audio and Podcasting. Our mission continues to be the BEST at delivering targeted ads no matter WHEN, WHERE or HOW your core consumer is listening. Katz, an industry leader for over 130 years is the nation\'s largest media sales organization. We complement our vast traditional media assets of over radio stations and 800 television stations with what is now the nation\'s largest digital audio network (reaching 190 million+ monthly users) and an ever expanding podcast and programmatic offering. Combining best in market technology, premium publishing partners, trust built up over years with our agency partners and a robust sales force of over 500 people located in every major market puts Katz in the best position to lead these growth areas.
Skills
- Digital Media
- Television
- Advertising
- Negotiation
- New Business Development
- Integrated Marketing
- Sales Management
- National Accounts
- Media Buying
- Marketing Communications
- Social Media
- Radio
- Account Management
- New Media
- Digital Strategy
- Strategic Planning
- Broadcast
- Marketing
- Sales
- Media Planning
- Mobile Marketing
- Advertising Sales
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.