Maren M.

About Maren M.

I’m an accomplished account and brand management professional with a track record of driving revenue growth, expanding market presence, and elevating client brands through strategy, creativity, and execution. Over the years, I’ve built and nurtured high-value client relationships, successfully managing complex accounts and delivering campaigns that not only meet, but consistently exceed expectations.My expertise spans brand partnerships, campaign execution, and client engagement for top-tier companies. I thrive at turning business goals into impactful brand stories through innovative marketing strategies, loyalty programs, experiential activations, or data-driven digital campaigns across social, mobile, and in-app channels.I’m passionate about collaboration and excel at leading cross-functional teams to bring big ideas to life. Clients and colleagues recognize me for my ability to anticipate needs, solve challenges creatively, and foster long-term partnerships that drive sustainable success.At my core, I love connecting brands with their audiences in ways that inspire, engage, and deliver measurable results.

Experience

1. Account Manager

   Brandtailers

   Mar 2025 — Present · Newport Beach, CA, US

   As an Account Manager in the restaurant and consumer brand space, I specialize in building strong client partnerships, driving campaign performance, and elevating brand positioning in highly competitive markets. I thrive on creating marketing strategies that not only deliver measurable results but also strengthen customer loyalty and brand connection.In my role, I focus on loyalty programs, digital campaign optimization, and experiential activations that enhance engagement and accelerate growth. By aligning client objectives with internal deliverables, I ensure seamless execution across multiple accounts while keeping performance data at the center of every recommendation.Highlights of my impact include:• Boosting engagement: Increased WaBa Grill’s email open rates by 164.77% through a redesigned communication strategy and refined customer segmentation.• Driving account success: Successfully managed three restaurant industry accounts—each with unique scopes (360 campaign, digital-only, and project-based)—by adapting communication, prioritizing deliverables, and customizing management approaches to meet timelines.• Leading creative execution: Orchestrated photoshoots for new menu launches, overseeing everything from shot lists and schedules to vendor coordination, invoicing, and final asset delivery that aligned with brand preferences.• Delivering event storytelling: Produced leadership conference videos for WaBa Grill, ensuring creative alignment with the “LA Original” theme by guiding direction, capturing client insights, and coordinating production teams.• Strengthening client trust: Led onboarding and account management for Angry Chickz, navigating tough conversations, setting up streamlined processes, and managing digital activations while maintaining strong client relationships under pressure.

Education

• University of Southern California

  B.A. in Communications