Mareike M.
Head of Delivery & Operations Director @Greenpark
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WORK HISTORY
Head of Delivery & Operations Director @Greenpark
London, GB
Key clients: Astra Zeneca, Campari Group, De Beers, Lamb Weston, Lipton Ice Tea, Kimberly-Clark, Nestlé, Opella/Sanofi, Orange FR, Unilever Food Solutions, Unilever Personal Care, Unilever Professional and more.Responsibilities: Leading and growing a high-performing Operations and Delivery Team of a Project Director, a Senior PM, a Program Manager, three PMs, and a Resource & Operations Manager. Overseeing large-scale programs top-level, ensuring smooth-running of the overall projects in line with key milestones and deadlines, and acting as escalation point for the Delivery Team. Setting and managing monthly, quarterly, and annual revenue and profit targets together with Finance Director and Managing Director. Monitoring and scaling agency-wide capacity levels by means of P&L, billability and utilisation data, and providing monthly reports thereof to the CEO and the Board. Partnering with Managing Director, Finance Director, New Business Director, and Client Services to support with pitches, sales, cost estimates, SOWs, and contract negotiations for £3.5m+ new business. Working on and reviewing agency-wide processes and strategies to advance the delivery of each workstream, delighting clients, and scaling the agency\'s size and profitability.Achievements: Designed and rolled out a resource forecasting process enabling the agency to see what resources will be needed and when, dependent on different stages of maturity of proposals in the pipeline. Improved weekly timesheet completion rates by 28.4% MoM by introducing a timesheet enforcement process. Integral part in scaling the agency by 33% in 2025 while growing a pipeline towards another 45% growth in 2026.
EDUCATION
University of Cape Town
Short Course, Operations Management
MiniMBA
Mini MBA in Marketing, Marketing
Justus Liebig University Giessen
A combined Bachelor of Arts / Master of Arts degree (M.A. - Magister Artium), Teaching English as a Second or Foreign Language/ESL Language Instructor
ABOUT MAREIKE M.
Strategic, commercially-minded project management & operations leader with 12 years’ experience streamlining project delivery, optimising resource allocation, and scaling agency operations. Proven success leading cross-functional teams across SEO / Search, Strategy, Creative, Content Creation, Production, Social & Influencer Management, and Tech, driving margin growth, embedding operational rigour, and building high-performing teams across digital marketing agencies from start-ups to 100+ employees. Core Competencies:• Agency Operations & Delivery / Project Management• P&L Responsibility & Commercial Forecasting• Project & Agency Workflow Optimisation• Cross-Functional Team Leadership• Resource & Capacity Planning• Change Management & Process Improvement• Understanding of UK and SA HR Process and Employment Rights• Tech Stack Implementation (Paprika, Monday.com, Asana, ProofHub, Smartsheet, API integrations)• Culture Building & People Development• New Business Support & ScopingServices managed/overseen:• SEO / Search• Digital and social strategy• Content creation for website and social platforms• Creative development, ideation, design, art direction• Production of imagery, short-form video, motion graphics, social content creation• Community management• Influencer management• Paid search and paid social campaigns / always-onRight to work in the EU, EEA, and the UK & Northern Ireland with both German and British Citizenship.
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