Mareena Daley
Senior Manager, Marketing @Alliant
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WORK HISTORY
Senior Manager, Marketing @Alliant
Oversee brand management and marketing strategy for vertical-based products and solutions.• Manage CRM and marketing automation platforms ensuring accurate lead management, audience segmentation, and reporting. • Support thought-leadership content development and identify public relations opportunities.• Collaborate with cross-functional teams including Sales, Data Strategy, Data Science, and Client Engagement.
EDUCATION
Colorado State University
Master of Business Administration - MBA
Colorado State University
Bachelor of Liberal Arts
ABOUT MAREENA DALEY
I’m a marketing professional with an interest in providing the best consumer experience and sales enablement support for my organization. I have a strong background in marketing strategy and operations which includes data analytics, audience segmentation, product management, and email marketing strategy. It is my goal to create a network that inspires knowledge sharing opportunities and enriches both individual and professional development.
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