Maria del Mar Estrada Londoño

Global Community Programs Manager @TikTok

Los Angeles, CA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2024 — Present

Global Community Programs Manager @TikTok

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Los Angeles, CA, US

Global role leading strategy and execution for priority creator and vertical programs, with direct ownership across North America and strategic enablement for global regions. Operated with high autonomy, owning end to end program strategy, agency management, and cross functional execution in partnership with Product, Sports, LIVE, TikTok Shop, and regional teams.Led P0 creator tentpole programs and large scale education initiatives, aligning creator growth, monetization, and product adoption with global business priorities, while supporting executive decision making, complex cross org coordination, and high stakes creator situations.

EDUCATION

N/A

Universidad Icesi

Bachelor of Science (BS), Industrial Engineering

N/A

UCLA Extension

Marketing Certificate with Emphasis in Social Media and Web Analytics, Marketing/Marketing Management, General

N/A

Universidad Icesi

Bachelor of Business Administration (BBA), International Marketing and Advertising

ABOUT MARIA DEL MAR ESTRADA LONDOÑO

I’m a senior program manager with 7+ years of experience at TikTok, leading global creator programs, content strategy, and large-scale initiatives in fast-changing, ambiguous environments.My work sits at the intersection of creator ecosystems, content strategy, and platform priorities. I’ve owned P0 programs end-to-end, from defining strategy to execution and scale, partnering closely with Product, Content, LIVE, and regional teams to deliver meaningful creator and business outcomes.I specialize in building and leading cross-functional programs, aligning multiple stakeholders, and finding smart ways to integrate new priorities such as product adoption, education, and monetization into existing creator and content initiatives. I’m most effective in roles that require autonomy, systems thinking, and end-to-end ownership.I bring a global mindset shaped by working across North America, LATAM, and international markets, and I’m fully bilingual in English and Spanish.

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Maria del Mar Estrada Londoño — Global Community Programs Manager at TikTok in Los Angeles, CA, US | Unifers