Marcus Ramsey
Creative Director at Inmar Media
- Role
- Creative Director at Inmar Media
- Location
- Norfolk, VA, US
- LinkedIn followers
- 500 followers
About Marcus Ramsey
Marcus Ramsey is a Creative Director of Creative Services at Inmar Media, where he leads…
Experience
Creative Director
Mar 2021 — Present · New York, NY, US
Built and maintain a custom project management system in Salesforce—a unique, end-to-end platform for creative requests, assignments, project tracking, and demo/production links, used company-wide.• Developed an API-connected asset library that tags and archives all completed creative work, enabling fast, accurate search by ad characteristics—saving thousands of hours in productivity. This innovation earned me an Individual Achievement Platinum Award.• Creative Stakeholder Management: Maintain strong working relationships with Sales, Account Management, Advertisers, Media Buyers, and Creative Agencies—ensuring alignment on objectives and seamless execution across campaigns.• Leadership & Team Management: Provide strategic direction and day-to-day guidance to designers, developers, and freelance talent to uphold brand and performance standards.• Creative Strategy & Innovation: Lead the ideation and development of new ad formats and features that push the boundaries of digital advertising.• Campaign Planning & Collaboration: Facilitate and lead creative kick-off calls, ensuring strategic alignment and clarity across all project stakeholders.• Vendor & Platform Collaboration: Partner directly with key vendors such as Celtra, driving technical innovation and creative enablement on their ad-building platform.• Content Management & Knowledge Sharing: Own the development and maintenance of all creative documentation, including internal and client-facing materials such as spec sheets, one-pagers, demo libraries, and Confluence pages.• Data-Driven Reporting: Generate and distribute comprehensive weekly reports via Salesforce, highlighting team performance, project status, and delivery metrics.• Production & Motion Design: Personally produce and animate high-impact, custom ad units using the Celtra Ad Builder, combining design acumen with technical execution.
Education
Old Dominion University
Graphic Design
Tidewater Community College
Architectural
Skills
- Flash
- Adobe Creative Suite
- Social Media Marketing
- Graphics
- Google Analytics
- Digital Marketing
- Creative Strategy
- Production Artist
- Celtra
- Graphic Design
- User Experience
- Web Design
- Interactive Advertising
- Mobile Advertising
- Digital Media
- Creative Direction
- Creative Management
- Advertising
- Digital Strategy
- Online Advertising
- Illustration
- Art Direction
- Interaction Design
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