Marcus Cagle

About Marcus Cagle

Over the past decade, I’ve gone from battling Google’s Pandas and Penguins to building…

Experience

1. Enterprise Seo Specialist

   FareHarbor

   Mar 2023 — Present · Denver, CO, US

   Create tailored short- and long-term SEO strategies for clients and review their roadmaps with them in regular calls, aligning business goals with tactical SEO execution.• Built an automated script to analyze client content inventory, identifying high- and low-performing pages and enabling precise keyword-to-URL mapping for strategic targeting and optimization.• Developed fully automated internal linking strategies using Google Apps Script, identifying authority-passing opportunities at scale.• Created advanced reporting systems using SEMrush API and Google Sheets Scripts to show before/after keyword rankings, new keyword wins, losses, and keyword volume trends—highlighting actionable low-hanging fruit.• Engineered a migration automation script that audits URL structure, generates redirects, and streamlines new FareHarbor Website launches.• Integrated OpenAI\'s ChatGPT API to auto-generate SEO-friendly title tags, meta descriptions, and Headings.• Focused on team efficiency by automating repetitive and manual SEO tasks.• Managed over 500+ SEO-friendly website migrations and completed 600+ custom SEO audits including content inventory and keyword mapping, technical SEO deep dives, competitor and market analysis, on-page optimization, internal linking, local SEO, schema markup, and performance reporting—each tailored to seasonal trends, client goals, and ROI opportunities.• Delivered presentation at FareHarbor’s annual client conference and lead one-on-one strategy sessions with clients each year to drive traffic, improve rankings, and increase bookings.• Built and managed the SEO audit queue in Airtable, optimizing task prioritization.• Mentored new SEO team members and led internal knowledge-sharing sessions.

Skills

• Organic Search
• Content Strategy
• Online Lead Generation
• Online Advertising
• Marketing
• Social Media Marketing
• SEO Copywriting
• A/B Testing
• Sem
• Web Design
• Digital Marketing
• Email Marketing
• Link Building
• Content Marketing
• Blogging
• Strategy
• Digital Media
• Web Analytics
• Ppc
• Conversion Optimization
• Website Development
• Marketing Strategy
• Google Webmaster Tools
• Online Marketing
• Facebook
• Press Releases
• Management
• Analytics
• Affiliate Marketing
• Keyword Research
• Digital Strategy
• Lead Generation
• E-Commerce
• Google Adwords
• Social Networking
• Web Marketing
• Competitor Analysis
• Advertising
• Search Advertising
• Wordpress