Marcus Nelson

About Marcus Nelson

I help businesses realize greater value in their online and offline channels.At the forefront of the Adobe Experience Cloud, I lead with a demonstrated ability to operate in a demanding environment with urgency, while exceeding short and long-term business goals. With experience in account management, marketing strategy and agency-side services, my knowledge and passion culminate into a proven ‘T’ shape breadth of scope in marketing and sales.I\'ve grown adept at engaging with executives and C-Level leadership, helping various enterprises across verticals to achieve growth objectives and brand development. It has required has required ad-hoc thinking and drawing upon diverse experience. I thrive on meeting new people and solving their data and web issues, with a consistent record of top metric performance and stretch attainment. Specialties: Web Analytics, Personalization, Content Management, Digital Marketing, SaaS, Cloud Computing, Enterprise Software Sales, Data Science, Account Management, Digital Media, Statistics.

Experience

1. Enterprise Account Executive

   Adobe

   Dec 2017 — Present · Lehi, UT, US

   Responsible for client relationships along with directing sales activities and internal resources for enterprise accounts in Adobe\'s Territory market segment. Inclusive of all products in the Adobe Experience Cloud-Adobe Analytics, Adobe Target, Experience Manager, Audience Manager, Campaign, Ad Cloud (DSP), Magento and Marketo. I help businesses analyze every digital and offline customer interaction and automatically deliver the right experience, in the right channel, to the right person, at the right time, to lift engagement and revenue, streamline marketing expenses, and prove marketing spend ROI.

Education

• Brigham Young University

  Bachelor of Arts, Political Science

  2006 — 2010

• University of Utah

  Master of Business Administration (MBA), Management Information Systems, General

  2013 — 2015

Skills

• Teamwork
• Adobe
• Business Management
• Enterprise Solution Sales
• Microsoft Office
• Sales
• Media Relations
• Business Strategy
• R
• Adobe Marketing Cloud
• Illustrator
• Video Production
• Enterprise Technology Sales
• Value Selling
• Spanish
• Market Research
• Editing
• Videography
• Adobe Creative Cloud
• Business Development
• Digital Marketing
• Brazilian Portuguese
• Statistics
• After Effects
• Strategic Planning
• Photoshop
• Stata
• Image Editing
• Web Analytics
• Public Speaking
• Management
• Leadership
• Marketing
• Video Editing