Marcus Oltmanns
Founder, CEO @Hinterland.Camp
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WORK HISTORY
Founder, CEO @Hinterland.Camp
Hamburg, DE
We are shaping the future of sustainable outdoor travel – deeply technology- and purpose driven. Already today, Hinterland offers thousands of private camps, cabins and experiences in 14 European countries, just like an Airbnb for the great outdoors. Our mission: Why travel far, when freedom and adventure are so close by? A true game-changer: our AI-travel companion! “Howdy” helps you discover hidden gems and plan multi-stop roadtrips based on your individual preferences in just a few minutes.
EDUCATION
University of Hamburg
Master of Business Administration - MBA, Business Administration and Management, Information Technology
ABOUT MARCUS OLTMANNS
Strategist and entrepreneur with 25+ years in the agency and startup field. I love building my own ventures as much as supporting others in unlocking the full potential of their brands and businesses. In 2020, I co-founded Hinterland to make the great outdoors bookable and enable a more conscious way of travelling. Think of it as an Airbnb for the outdoors – connecting private landowners, cabin hosts and experience creators with a new generation of outdoor lovers like myself. Still learning, always building – driven by technology, purpose, and the belief that you don’t have to travel far for an unforgettable escape from your urban and digital life. Since 2013, I run FC OAKS (fc-oaks.com), a boutique strategy & creative agency. We support startups and established brands in brand & marketing strategy, corporate design, social media, and digital products or transformation plans. Our mantra: start small, dream big — whether you need the spark of an idea, an experienced challenger or sparring partner, a strategy or design sprint, or a hands on builder. We bring what we’ve learned from our own ventures – and from partnering with global brands and startups. Father of two, curious mind, radical thinker, free spirit and outdoor lover at heart.Always open for new connections with people driven by ideas, not pipelines. We build everything in-house — strategy, design, backend, frontend, apps,(.) — so I’m not looking for business-development outreach at the moment.
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