Marc Squire
- Role
- Principal Product Manager at Caesars Sportsbook & Casino
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
Experience
Principal Product Manager
Oct 2021 — Present
Key Project: Caesars Racebook App Responsible for overseeing the product buildout of the Caesars Racebook app. Working in conjunction with NYRA Bets, I provided the product leadership and requirements needed to take the white-labeled NYRA Bets app and turn it into Caesars Racebook. Specifically, I was responsible for working with the Caesars UX team to reskin the NYRA app and brand it as Caesars, defining the short and long-term Caesars Rewards integrations, managing the app submission and version updates to the iOS app store, delivering the tracking spec for AppsFlyer and Google Analytics, working with marketing on digital and on-prem signage, and selecting the geolocation solution which will allow us to launch the Android and web versions of the app. John Vidmar, Vice President of Systems & Partner Integration at Caesars, describes my contributions to the Caesars Racebook project saying,\"Marc Squire has been a fantastic business, product, and technical partner with the development and launch of our Caesars Racebook Mobile app business initiative. From inception through launch, Marc has been an enthusiastic, active participant who has been involved in many key strategic, operational, and technical decisions and planning, especially those related to the integration of Caesars Rewards into the racing app. Marc has owned it; shown he cares, and practices we are all on the same team. Several of the early successes we have achieved with Caesars Racebook are a direct result of Marc’s involvement, focus, and commitment.\"
Skills
- Css
- Software Development Life Cycle (Sdlc)
- Cspo
- Illustrator
- Photoshop
- Indesign
- Html 5
- Software Engineering
- Responsive Web Design
- Adobe Premiere
- Project Management
- Adobe Photoshop
- Microsoft Excel
- Powerpoint
- Agile Methodologies
- Web Design
- Pc
- Product Development
- Agile Application Development
- Graphic Design
- Advertising
- Cascading Style Sheets (Css)
- Css3
- User Experience
- Adobe Creative Suite
- Public Speaking
- Agile Project Management
- Adobe Illustrator
- Mac
- Jquery
- Foursquare
- Marketing
- Html5
- Product Management
- Social Media
- Software Development
- Microsoft Office
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