Marc Pallister

Analyst

Role
Senior Analytics Engineer at Sony Interactive Entertainment
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Marc Pallister

Extensive experience in solution design, coding, testing and general Web Analytics consulting specializing in Omniture Site Catalyst, Coremetrics, Unica Net Insight and Google Analytics. Demonstrated ability in Javascript and HTML for analytics coding. Proficient in packet sniffing techniques required for QA of Web Analytics tags. Experienced in all aspects of general Site Catalyst setup and configuration.Certifications:Adobe Certified Expert: Implementation for OmnitureAdobe Certified Expert: Partner Consulting: Adobe SiteCatalyst

Experience

  1. Senior Analytics Engineer

    Sony Interactive Entertainment

    Jan 2022 — Present · Los Angeles, CA, US

Education

  • Michigan State University

    Bachelor of Science, Packaging

    2001 — 2005

  • Wayne State University

    Master of Business Administration

    2006 — 2008

Skills

  • Web Analytics
  • Omniture
  • Analytics
  • Sem
  • Google Analytics
  • SEO
  • Data Analysis
  • Digital Marketing
  • Segmentation
  • A/B Testing
  • Unica
  • Search
  • Javascript
  • Dashboards
  • Dashboard
  • Exacttarget
  • Adobe Test and Target
  • Sql
  • Teradata

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