Marco Benson
Division Vice President - Control West Region
- Role
- Division Vice President Control Region West at Campari Group
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Marco Benson
I’m a skilled sales strategist and passionate powerhouse who drives consistent volume and value growth through partnerships, sponsorships, and creative marketing strategies that elevate our products above the competition. I love the thrill of the chase, the pride I feel in my team, and the challenge of growing sales in a fast-paced industry.Career At-a-Glance: More than a decade of proven success in the spirits and beverage industry, including well-rounded experience in sales, marketing, market and product activation, events, partnerships—and more! While I love this industry and the people in it, I can be equally effective in other luxury spaces. My team and I have received numerous awards and accolades for the growth we delivered in five very different and equally competitive markets. This includes District Manager of the Year and State Manager of the Year for leading the highest-producing team at Campari America. The consistent guidance of my mentors shaped me into the leader I am today. I’m an excellent team builder and coach who can find value in each member through effective listening, goal setting, and honest feedback. The results: reliable goal achievement and an infectious competitive spirit. I have an insatiable desire for continued growth and development that inspires me to improve myself, learn new territories, and master new job functions so I can be an even more effective leader. I believe that \"what got you here won\'t get you there,” so I’m always looking for new strategies to get us where we need to go.
Experience
Division Vice President Control Region West
Apr 2023 — Present
Own the annual business plan and sales strategy to meet target volume and profit goals, brand integrity, and operational excellence. Ensures the effective implementation of trade marketing and field activation programs, which include new product introductions and market launch plans. Manage multimillion-dollar P&L, discount schedules, and tactical budgets.
Education
Texas Tech University
Master of Science - MS
Texas Tech University - Rawls College of Business
Bachelor of Arts - BA
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