Marco Maddaloni
Chief Content Officer @Truvid
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WORK HISTORY
Chief Content Officer @Truvid
Tel Aviv District, IL
Leading global content strategy for a fast-growing video adtech platform that connects premium publishers, content owners, and advertisers. Responsible for content acquisition, distribution partnerships, and AI-driven content matching across international markets.• Spearhead content partnerships with major media brands including Extreme International, expanding Truvid’s content library and publisher network globally• Drive AI-powered content-to-publisher matching strategy, increasing viewer engagement and time-on-site for publisher partners• Lead international expansion of content distribution across LATAM, Europe, and Asia-Pacific, including landmark events in Spain, Taiwan, São Paulo, and New York • Collaborate with Product and Engineering teams to refine Truvid’s recommendation engine for optimal content monetization• Represent Truvid as a thought leader at industry events including Google Preferred Partner events in New York and São Paulo
EDUCATION
Stanford University
Specialization Certificate, Machine Learning
Pace University - Lubin School of Business
Master of Business Administration and BBA, Business Administration and Management. International Studies
ABOUT MARCO MADDALONI
I build the bridge between premium content and global audiences — and I’ve been doing it for over 25 years. As Chief Content Officer at Truvid, I lead content acquisition and distribution strategy for a video adtech platform connecting publishers, content owners, and advertisers across a global ecosystem. We’re using AI to match the right content with the right publisher at the right moment — driving engagement, revenue, and viewer satisfaction at scale. Before Truvid, I spent nearly two decades at ESPN/Disney, where I rose from marketing roles to General Manager of ESPN Israel and served on the Disney Executive Committee. I launched digital-first products, built international markets from scratch, and led cross-functional teams across 4 continents. I’ve also been in the startup trenches: as VP of Technology & Business Development at I helped transform motorsport into a digital-first fan experience. As CSO at Cognum, I shaped the AI strategy that defined the company’s trajectory. What drives me: • Turning complex media ecosystems into scalable, revenue-generating platforms • Bridging the gap between traditional media and emerging technology (AI, adtech, OTT) • Building global partnerships that create value for all stakeholders • Mentoring the next generation of media and tech leaders I hold an MBA from Pace University – Lubin School of Business and a specialization certificate from Stanford University. Let’s connect if you’re building in video, content, adtech, or sports tech — or if you’re an investor looking at the future of digital media.
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