Marco Reufels
Key Account Manager Convenience @Philip Morris International
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WORK HISTORY
Key Account Manager Convenience @Philip Morris International
Munich, DE
Own full commercial responsibility for national Convenience key accounts, including strategic negotiations, pricing architecture, trade terms and annual commercial planning.• Shape and execute a customer- and channel-specific growth agenda to accelerate distribution, category performance and profitability.• Lead cross-functional steering (Marketing, Finance, Supply Chain, Field Force) to ensure operational excellence, commercial discipline and execution at scale.• Influence senior decision makers and C-level stakeholders to secure alignment on joint business strategies, long-term investment priorities and value creation opportunities.
EDUCATION
Fachhochschule der Wirtschaft (FHDW)
Bachelor of Arts (B.A.)
FOM Hochschule für Oekonomie & Management
Master of Science (M.Sc.)
SKILLS
ABOUT MARCO REUFELS
I am a commercially driven Key Account Manager with a strong track record in executing growth strategies, leading major retail and convenience accounts, and driving value creation across complex stakeholder environments. My experience spans analytics, operational leadership and full commercial ownership — enabling me to make decisions grounded in data, executed with discipline and aligned with long-term partnership outcomes.Throughout my career, I have led national key accounts, shaped promotional and pricing strategies, and influenced senior and C-level stakeholders to secure alignment on business priorities. I thrive in environments where commercial rigor, negotiation excellence and cross-functional orchestration define success.What drives me is building partnerships that work — not just for the next quarter, but for sustainable, scalable commercial impact.If you’re passionate about strategy, execution and meaningful collaboration — let’s connect.
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