Marco Raab

Chief Marketing Officer @yfood Labs

Munich, DE
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WORK HISTORY

Oct 2021 — Present

Chief Marketing Officer @yfood Labs

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Munich, DE

Leading global marketing and ecommerce

EDUCATION

2001 — 2002

Universität Passau

Pre-Diploma, Basic studies of economics

2003 — 2003

Universitas Udayana

Business Studies, International Business Management

2004 — 2007

University of Cologne

Diploma, Media Management

SKILLS

Business StrategyProduct MarketingSocial Media MarketingSponsorshipContent ManagementNew Business DevelopmentMarketingBrand ManagementMarketing StrategyDigitale MedienDigital DistributionInternational Project ManagementBranded EntertainmentMarketing ManagementSocial MediaDigital MediaMarketing CommunicationsContent MarketingStrategyBusiness DevelopmentDigital MarketingManagementBranded Content DevelopmentContent Distribution NetworksStrategic Partnerships

ABOUT MARCO RAAB

Brands and Companys don’t grow because of campaigns. They grow because of clarity, ownership and structure. And for sure with great products!Over the past 20+ years I’ve worked across global brand systems and entrepreneurial environments. What stayed constant: sustainable growth is built – not improvised.Today, leading global marketing at yfood, my focus is less on promotion and more on architecture:– strong in-house capabilities– integrated brand and performance– long-term equity over short-term noiseIf you believe marketing should drive business, not decorate it — we probably think alike.

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