Marci Campbell

About Marci Campbell

As a product leader, I drive the vision, strategy, and execution of innovative and customer-centric product solutions for B2B and B2B2C SaaS products. I leverage my extensive experience and expertise in EdTech, HealthTech, and InsurTech to identify new opportunities and improve measurable outcomes.I build, mentor, and lead empowered product teams that conduct continuous discovery, validation of ideas, dependable execution, and successful GTM launch strategies increasing value to the customer and business.With a strong foundation in software engineering and over 15 years of product management roles, I have successfully delivered value to various customers in the education, healthcare, insurance, and productivity sectors enabling me to bridge the gap between user needs and technical feasibility. I am passionate about solving problems, collaborating with diverse teams, and empowering users with delightful and impactful products.

Experience

1. Strategic Advisor & Program Lead Global Ai Hackathon

   United States Artificial Intelligence Institute

   Dec 2025 — Present

   Strategic advisor and execution partner supporting the design, launch, and scale of the USAII Global AI hackathon, a global infrastructure experiment — designed to responsibly scale AI education across continents.We’re building a model that allows tens of thousands of students to participate — without lowering standards, fairness, or ethical rigor.The goal is simple:AI innovation grounded in responsibility — at global scale.Responsibilities and impact include: • Leading hackathon-first positioning and narrative strategy across schools, sponsors, students, and partners • Advising and supporting execution of a global virtual AI hackathon, including program structure, timelines, and stakeholder coordination • Defining website content strategy and user experience to support registration, sponsorship, and clarity of offerings

Education

• Cooper Professional Education

  Interaction Design Training

  2015 — 2015

• Boston College

  Bachelor's Degree, Computer Science & Mathematics

  1980 — 1983

• San Diego State University

  Graduate Certificate, Instructional Technology

  2006 — 2008

Skills

• Teacher Training
• Software Development
• Instructor-Led Training
• Crm
• Blended Learning
• Learning Management
• Customer Relationship Management (Crm)
• Teachers
• Technology Integration
• Educational Technology
• Product Management
• Product Development
• E-Learning
• Management
• Instructional Design
• Teaching
• Strategic Planning
• User Experience
• Strategy
• Training
• K-12
• Salesforce.com
• Instructional Technology
• Program Management