Marcia Boyd
Brand Relations Manager
- Role
- Brand Relations Manager at Fedpro
- Location
- Cleveland, OH, US
- LinkedIn followers
- 500 followers
About Marcia Boyd
I’m an achievement-oriented professional with experience in strategic marketing, business…
Experience
Brand Relations Manager
Feb 2017 — Present · Cleveland, OH, US
As the Brand Relations Manager at FedPro, my role combines the responsibilities of social media manager, influencer marketing and brand sponsorship management. I strategically manage the brand, Tub O\' Towels, online reputation, engagement, and growth by developing and executing comprehensive social media strategies while ensuring content is aligned with the brand’s identity and audience trends. I identify, negotiate, and foster relationships with key social media creators to amplify the brand’s awareness and credibility. Additionally, I spearhead sponsorship marketing efforts, securing high-value brand partnerships and collaborations to drive revenue and market positioning. My role integrates these areas to enhance brand visibility, strengthen relationships, and create impactful marketing campaigns that elevate FedPro’s influence and success.
Education
Penn State University
Public Relations Studies
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