Marc Farber
Digital Out of Home Executive - Delivering to an Active Audience - President at Zoom Media | GymTV
- Role
- President, North America at Zoom Media Gymtv
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Marc Farber
An out-of-home advertising executive specializing in the health and fitness industry. Over 20 years of experience with the leading provider of digital media networks within the industry. Currently president of Zoom Media | GymTV, the largest gym-based video entertainment network. Expert in working to reach and engage a unique, hard to reach, active lifestyle audience. Always looking to add new connections within the field. When not in the office, you can find me out on the 3 rivers of Pittsburgh on my 40\' cruiser, slicing my drives on the golf course, or hanging with my 4 wonderful children and granddaughter.
Experience
President, North America
May 2020 — Present
Zoom Media owns and operates GymTV, the largest gym-based video entertainment network subscribed to by 5,150 health clubs across the United States, Canada, and the United Kingdom. Measured by the Kantar Group, Zoom Media\'s GymTV network runs on 25,750 screens and reaches more than 35 million active lifestyle consumers called Generation Active. Zoom Media offers brands the opportunity to connect with Generation Active at the gym, at home, and on-the-go via GymTV, billboards, sampling, mobile, email, web, and social media.
Skills
- Marketing Strategy
- Social Media
- Social Media Marketing
- Integrated Marketing
- Strategic Partnerships
- Strategy
- Video
- Online Advertising
- Online Marketing
- Digital Media
- Advertising
- Brand Development
- Start-Ups
- Creative Direction
- Marketing Communications
- Sponsorship
- Marketing
- Broadcast
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