Marcelo Minasi

About Marcelo Minasi

Multilingual International Executive with 15+ years of leadership and product development in the consumer industries, leading large global engineering teams (350 people) and commercial segments of $1B in Americas, Europe and Asia. Additional experience in manufacturing operations, lean, six sigma, agile, software development, simulations and systems engineering. Head of impactful transformations: Technical Capability, Complexity Reduction and Virtual Product Development. Cultural experiences: Brazil, US, Germany, India, Slovakia, Poland, Brazil, Italy. Fluent in English, Portuguese, German - intermediate. Home appliances experience in 6 categories: Refrigeration and Air Conditioner (HVAC), Laundry Machines, Microwave Oven, Water Treatment and New Businesses.CONCEPT AND DESIGN EVALUATION (CDE): ENGINEERING, SIMULATION AND MODEL SHOP OPERATIONS- Served as a global Leader for Model Shop (7 sites, 150 people), Simulation (190 people) and Lab Systems (10 people) with teams in the US, India, Slovakia, Poland, Brazil, Italy- VPD (Virtual Product Development): developed and implemented a transformation to improve time-to-market (TTM)- Data Governance & ML/AI: developed the strategy aimed at democratizing simulation and disruptively improving efficiency.ARCHITECTURE MANAGEMENT | ENGINEERING- Developed and led implementation of global strategy for Complexity Reduction: governance, systems and capabilities. Responsible for the Center-of-Excellence for Systems Engineering, Literature, Product Lifecycle Management Systems, Competitive Architecture Assessment (CAA)- Enabled the Digital Thread from Requirements to Design Specification to Verification and Validation- Implemented a Project to Product transformation: adopting agile/scrum to develop software leading to a step change in efficiency and value for the stakeholders.GLOBAL PRODUCT DEVELOPMENT- Responsible for the product development center for refrigerators and freezers (SD-CF-UF), Air Conditioners (HVAC) and Water Treatment globally- Developed a new portfolio for high-end refrigeration in Latin America in record timing, launched a completely new portfolio for low-end refrigeration in India, the most high-end refrigerator in the US and very innovative products like a load-sensing connected beer cooler.

Experience

1. Senior Director of Engineering

   Daikin Applied Americas

   May 2024 — Present · Minneapolis, MN, US

Education

• Universidade Federal de Santa Catarina

  Eng., Control and Automation Engineering

  2000 — 2005

• MIT Professional Education

  Designing Product Families: from Strategy to Innovation

• UNM Anderson School of Management

  MBA, Innovation and Business

  2010 — 2011

• Fundação Getulio Vargas / FGV - SP

  MBA, MBA/Specialization in Management for Graduated (CEAG)

  2007 — 2009

Skills

• Metodologia Dmaic
• Kaizen
• Engineering
• Risk Assessment
• Financial Analysis
• Thought Leadership
• Liderança De Equipe
• Portfolio Management
• Seis Sigma
• Melhoria Contínua
• People Development
• Management
• Product Development
• Introducing New Products
• Gestão Da Qualidade
• Dmaic
• Pdsa
• 5s
• Supply Chain Management
• Six Sigma
• Gestão De Projetos
• Gestão Da Cadeia De Fornecimento
• People Management
• Project Management
• Lean Thinking
• Liderança De Equipe Multifuncional
• Metodologia Kaizen
• Engenharia
• Indústria Manufatureira
• Project Portfolio Management
• Cost Management
• Análise De Modo E Efeito De Falha
• Continuous Improvement
• Fabricação Enxuta
• Quality Management
• Gestão
• Desenvolvimento De Produtos
• Portfolio Optimization
• Team Leadership