Marcelo Eduardo

Founding Partner, Technology and Design, Work & Co

Role
Founding Partner, Technology and Design at Work & Co
Location
Brooklyn, NY, US
LinkedIn followers
500 followers

About Marcelo Eduardo

A technology oriented Designer, able to connect development and design teams into one cohesive group capable of creating, testing and deploying great user experiences.With more than 19 years of experience as Interaction Designer, 14 years on leadership roles, I am capable of both hands on work ( from user flows and high fidelity wireframes to fully capable prototypes using HTML5: Css, Javascript / Coffeescript / Haxe and others ) and mentoring work without losing track of relevant business goals. After 8 years at an R&D group at Nokia Institute of Technology I was able to gather experience across several product categories: TVs, Set top boxes, Car Dashboards, Home automation, e-Ink based readers, Phones and Tablets ( core OS design) as well other smaller consumer electronics UX work. Technologies used in these projects range from Symbian OS and Meego / Tizen to Android, iOS and other proprietary embedded OS solutions.In the last 4 years I\'ve been heavily focused on cross platform media products, designing products for TV, Vide game consoles, set top boxes, web browsers, phones, tablets. I am also interested in all new form on input that will impact how we do interaction design & user centered design: Armbands, body sensors (wearable devices), motion trackers like Leap, computer vision, and VR systems.

Experience

  1. Founding Partner, Technology and Design

    Work & Co

    Apr 2013 — Present · Brooklyn, NY, US

    I\'m responsible for the connection between Design and Technology. I particularly excited about new interaction models, new tools for both creative and internal teams, unexpected ways of solving problems and working with designers, developers and product folks to bring those solutions to life. Work & Company was designed from the ground up to create the types of digital products and services that can singlehandedly change the face of brands. We partner with companies committed to embracing a lean product development approach. We ask our clients to participate directly in an agile, iterative process based heavily on rapid prototyping, continuous testing, and fewer large meetings.

Education

  • UNB

    Bachelor, Industrial Design

    2000 — 2001

  • FIR

    Bachelor, Information Systems

    2006 — 2007

  • CEUB

    Bachelor, Computer science

    2003 — 2005

Skills

  • Scrum
  • User-Centered Design
  • Human Computer Interaction
  • Interaction Design
  • Product Design
  • Rapid Prototyping
  • Mobile Devices
  • User Interface
  • Usability Engineering
  • Wireframes
  • Consumer Electronics
  • User Experience Design
  • User Experience
  • Creative Direction
  • Art Direction
  • User Interface Design
  • Mobile Internet
  • Usability
  • Agile Methodologies
  • Css
  • Mobile Applications
  • Persona
  • Web Applications
  • Information Design
  • Experience Design
  • Front-End
  • Information Architecture
  • Product Strategies
  • Html5
  • Concept Design
  • Leadership
  • Creative Solutions
  • Javascript
  • Html 5
  • Omnigraffle
  • Android
  • Visual Design
  • Product Development
  • Usability Testing
  • User Research

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Marcelo Eduardo — Founding Partner, Technology and Design at Work & Co in Brooklyn, NY, US | Unifers