Marcelo Angel

Co-Founder & CIO⚡️Hakuna | AI & Experience Design | Agentic UX | Helping Companies Design Innovative Products | Building Communities at the Intersection of Technology & Human Experience

Role
Chief Innovation Officer (CIO) at Hakuna
Location
Palo Alto, CA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Marcelo Angel

Hey there!I’m the Chief Innovation Officer at Haküna, a company I co-founded in 2011 after years of freelancing as a product designer. Today, we partner with fast-growing startups and enterprise teams to help them build smarter, more human experiences leveraging design, AI, and strategy.Over the past decade, I’ve worn many hats: designer, founder, CEO, and now CIO. This latest chapter allows me to focus where I create the most value…driving innovation, exploring emerging technologies, and helping our team (and our clients) adapt faster to change.My background blends creativity, leadership, and a deep understanding of how to scale ideas. I went to college in the U.S, returned to Argentina to build Haküna from scratch, and have worked closely with founders and product leaders shaping the future of health, finance, education, and entertainment.But beyond the titles, I’m a connector at heart. Someone who believes great design can unlock business growth, and that the best teams are built on trust, optimism, and a shared obsession with learning.I’m a husband, a father of two, a lifelong learner, and still a dreamer.The biggest joy? Working side by side with brilliant people, building things that matter.Let’s connect and design what’s next!

Experience

  1. Chief Innovation Officer (CIO)

    Hakuna

    May 2025 — Present · US

    Driving our strategic innovation agenda by exploring emerging technologies, launching new service offerings, and building partnerships that position Hakuna at the forefront of design and AI. I lead the Innovation Lab and Innovation Hub, creating tangible value through internal experiments, client pilots, and a culture of continuous learning and evolution across the company.

Education

  • Instituto Tecnológico de Buenos Aires

    UX Designer - Diseño de Experiencia de Usuario, Interacción entre el ser humano y la tecnología

    2014 — 2014

  • Stanford Continuing Studies

    Building Generative and Agentic AI Products, Artificial Intelligence

  • Universidad Maimónides

    Licenciatura en Tecnologia Multimedia, Multimedia

    2007 — 2010

  • Lewis University

    Bachelor of Education (B.Ed.)

    2000 — 2004

  • Universidad de Ciencias Empresariales y Sociales

    Tecnicatura en RRHH, Human Resources Management/Personnel Administration, General

    2005 — 2007

Skills

  • Diseño Gráfico
  • Social Media
  • User Interface Design
  • Diseño De La Interfaz De Usuario
  • Diseño Web
  • Wordpress
  • Web Design
  • Diseño De Interacción
  • Responsive Designs
  • User Experience Design
  • Interaction Design
  • UX Design
  • Graphic Design
  • Group Management
  • Photoshop
  • Desarrollo Web
  • Project Management
  • Team Leadership
  • Teamwork
  • Web Development

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Marcelo Angel — Chief Innovation Officer (CIO) at Hakuna in Palo Alto, CA, US | Unifers