Marcello Berg
Global Advocacy and Influence Manager L Oréal Luxe @L'Oréal
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WORK HISTORY
Global Advocacy and Influence Manager L Oréal Luxe @L'Oréal
Paris, FR
PR, Advocacy & Influence strategies worldwide for Armani Beauty.Expatriate, based in Paris.
EDUCATION
Colégios Embraer
High School
FGV - Fundação Getulio Vargas
MBA, Master of Business Administration: Marketing and Media
Federal University of Rio de Janeiro
Bachelor's Degree, Communications
ABOUT MARCELLO BERG
Communications and Marketing professional with over 10 years of experience in the consumer goods and beauty & luxury industries, with a strong track record in both local and global roles across Corporate & Brand Communications, Public Relations, Digital Marketing, Influencer Marketing, Content Marketing, Internal Communications and Events. Graduated in Communications from the Federal University of Rio de Janeiro (UFRJ) and holds an MBA in Marketing and Media from Fundação Getulio Vargas (FGV). Since 2016, has overseen 360° digital communications & PR strategies within the luxury beauty industry, managing both local and global efforts across fragrance, makeup, skincare, and hallmarks categories for brands such as Lancôme, Yves Saint Laurent, Giorgio Armani, Ralph Lauren, Prada, Azzaro, Urban Decay, and Cacharel. Multilingual, fluent in English, Portuguese, French and Spanish.
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