Marcello Cuadra
Global Digital Marketing Coordinator at DLA Piper
- Role
- Digital Marketing Coordinator - Global at DLA Piper
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
Experience
Digital Marketing Coordinator - Global
Sep 2024 — Present · Miami, FL, US
Design and produce bilingual (English/Spanish) digital marketing content across the firm’s social media platforms to elevate global brand visibility- Support digital marketing strategies across offices in six Latin American countries, the Middle East, Canada, and the firm’s U.S-global initiatives, ensuring consistent and impactful messaging across regions- Manage content development and optimize digital channels using: 1. Sprinklr for analytics, scheduling, and editorial calendar. Sprout Social Advocacy to amplify reach by enabling colleagues to share curated content with their networks- Track and analyze daily performance metrics in Sprinklr, including: 1. Overall follower count. Engagement distribution (likes, comments, shares). Post overview (average impressions, total engagements, engagement rate). Video snapshot (views, unique viewers, total watch time). Audience interaction insights- Oversee digital projects from start to finish, incorporating feedback from multiple departments to streamline execution- Construct, edit and update website content using Sitecore and Sitecore XM Cloud CMS platforms- Coordinate cross-functionally to ensure accurate and consistent messaging across all digital marketing releases.
Education
Coral Gables Senior High School
High School Diploma, General Studies
2013 — 2017
University of Florida
Bachelor's degree, Telecommunication
2019 — 2020
Miami Dade College
Associate's degree, Journalism
2017 — 2018
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