Marcel Hahn
Senior Manager Business Development & Sales Operations @HARTMANN GROUP
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WORK HISTORY
Senior Manager Business Development & Sales Operations @HARTMANN GROUP
As Senior Manager Business Development & Sales Operations, I drive the identification and execution of new growth opportunities while steering strategic initiatives that strengthen sustainable business development and commercial excellence.Business Development: Designing and executing new business opportunities, international market expansions, and business cases to accelerate growth.Commercial Operations: Enhancing sales processes, tender management, forecast accuracy, backorder management, and strategic product allocation to maximize commercial performance.Strategic Pricing: Implementing value- and market-based pricing strategies (including Rx), developing performance-driven customer pricing models, and applying floor pricing to guide profitable sales execution.Leadership: Leading a team of 12 FTE (3 direct reports), fostering a high-performance culture, and strengthening organizational capabilities.Results: Achieve sustainable revenue & margin growth | Deliver operational excellence through data-driven decision making | Implement measurable strategies for growth & efficiency improvements.
EDUCATION
University of Groningen
Dr. oec. publ., Ph.D in economics
FernUniversität in Hagen
Master of Science (M.Sc.), Economics
Debeka Group
Salesman for Insurance & Finance
Ludwig-Maximilians-Universität München
Bachelor of Science (B.Sc.), Business Administration & Economics
ABOUT MARCEL HAHN
I drive sustainable business growth by combining Business Development, Global Sales Leadership, Commercial Excellence, and Strategic Pricing with a strong focus on measurable results. In international leadership roles, I have restructured and scaled global sales organizations, opened new markets, and implemented pricing frameworks that consistently improved revenue, margin, and overall commercial performance. Value I bring to organizations:Growth & Expansion: Designed and executed international business cases, market-entry strategies, and go-to-market models that delivered double-digit revenue and margin growth.Sales Leadership & Commercial Excellence: Built and optimized global sales organizations, developed key account management frameworks, and introduced performance-driven sales steering to enhance competitiveness and customer value.Strategic Pricing: Implemented value- and market-based pricing models (including Rx), floor pricing, and customer-specific pricing structures to drive profitability and support effective sales execution.Leadership & Change: Led international teams of 20+ FTE, managed complex restructuring and transformation programs, and coached high-performing sales and commercial teams to strengthen organizational capabilities.Healthcare & MedTech Expertise: Deep understanding of regulated markets, healthcare sales dynamics, tender management, and international competitive environments. Focus: Driving profitable growth through international sales excellence, strategic pricing, and commercial transformation. I bridge the gap between strategy and execution – delivering results that directly impact revenue, EBIT, and market share.
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