Marcel Choiniere

General Manager of Fixed Operations at Planet Subaru

Role: General Manager of Fixed Operations at Planet Subaru
Location: Cumberland, RI, US
LinkedIn followers: 500 followers

About Marcel Choiniere

Experienced Service Manager with a demonstrated history of working in the automotive industry. Skilled in Warranty, Automotive Repair, Customer Satisfaction, Customer Retention, and Dealer Management. Strong support professional with a Associate\'s degree focused in Automobile/Automotive Mechanics Technology/Technician from New England Institute of Technology.

Experience

General Manager of Fixed Operations
Planet Subaru
Jan 2026 — Present · Hanover, MA, US

Education

New England Institute of Technology
Associate's degree, Automobile/Automotive Mechanics Technology/Technician
1999 — 2001

Contact information

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Work email
•••••@planetsubaru.com
Personal email
•••••@•••••.com
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Current company

Planet Subaru

Motor Vehicle Manufacturing · 47 employees · Founded 1998 · Hanover, Massachusetts, United States

Upon opening in 1998, Planet Subaru made a commitment to increase the number of opportunities for women interested in a career in the car business. Nationwide, women represent only a small fraction of the auto retail workforce, but Planet\'s 26 women comprise over a third of our team and serve in every Planet department. Caring for you and your Subaru are: 5 women in management, including the service manager 8 women in sales, including our highest performer 9 women serving at the service counter Plus 4 women turning wrenches as technicians! No polyester at Planet! It is nearly impossible to become a Purchase Partner at Planet Subaru if you previously worked in the car business.(If the benefits of this approach are not obvious, you haven\'t been to a typical dealership lately!) We find educated professionals and then teach them our ethical way of selling cars. And they just won\'t leave! Five of the eleven people who opened Planet Subaru on October 2, 1998 are still on the team.(Now we employ over 75. It was an idea whose time had come, apparently). Your undealership We offer an experience unlike the disappointments you\'ve had at the typical dealership. Upfront pricing and no deceptive advertising. No tricks or games. A great place to work Even if you aren\'t looking for a job, you\'ll appreciate the quality of life we offer to our team because you\'re much more likely to enjoy your experience when you\'re served by team members who love their jobs. Selected from over nationwide, Planet was named to the Automotive News \"Top 100 Best Dealerships to Work For\" twice. And five times the Boston Globe also selected Planet from thousands of companies in all industries for its list of \"Top Places To Work\" ranking.

planetsubaru.com

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