Marc Hare

Senior Design Director Adidas Originals Energy and Consortium @adidas

Coordination and connection between the Herzogenaurach, Tokyo and Portland Design Creation Centres.\\\\nRationalisation and realignment of the Energy partner portfolio.\\\\nBuilding multi season, narrative driven partner plans to deliver on business targets and impact requirements of partnership projects.\\\\nIdentifying in-house partnerless initiatives to further scale collaboration halos.\\\\nIncreased focus on key franchise support within the hype layers.\\\\nStrategic alignment of the Energy and Consortium output to deliver maximum benefit and scale to Inline and Basketball BUs.\\\\nActive input into wider Design SLT Directives within the wider Adidas Originals BU.\\\\nConstantly challenging the Brand direction and existing business model to establish unique areas of ownership for the adidas brand.\\\\nEngaging first hand with key hype level retail partners to explore new ways of working in the hype marketplace.\\\\nTeam Development.\\\\n\\\\n\\\\n