Marc Halls
Group Account Director @OLIVER | The Brandtech Group
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WORK HISTORY
Group Account Director @OLIVER | The Brandtech Group
As a Group Account Director at a leading creative agency, I oversee multiple client accounts, drive business growth, & ensure the strategic alignment of our creative solutions with client objectives.My role bridges client partnerships with our internal teams, providing high-level guidance & accountability throughout project lifecycles.Key Responsibilities:• Lead & mentor account teams across a diverse client portfolio, ensuring best-in-class service & delivery.• Develop & execute integrated marketing strategies to achieve client goals, leveraging insights & industry trends.• Build & nurture strong client relationships, acting as a senior point of contact & trusted advisor.• Oversee financial management for accounts, including forecasting, budgeting, profitability, & growth opportunities.• Collaborate with creative, strategy, & production teams to deliver innovative, effective campaigns.• Identify opportunities for organic growth & new business, leading pitches & proposal development.• Ensure operational excellence through process optimisation & resource management.• Monitor campaign performance, provide actionable insights, & report on key metrics to both clients & agency leadership.
EDUCATION
Cox Green Comprehensive
GCSE
SKILLS
ABOUT MARC HALLS
Collaborates closely with clients, serving as your account lead to ensure an optimal experience. Takes charge of the overall financial management of accounts, ensuring profitability, forecast accuracy, and timely reporting to the Managing Director.Oversees daily operations project execution, and monitors client satisfaction through regular updates with client leads and the weekly account project management WIP. Responsible for meeting account growth targets.Acts as an escalation point for any non-compliance with client or internal SLAs and processes, identifying and suggesting improvements, and working with the MD, Head of Operations, or relevant department leads to resolve issues. Identifying new business opportunities through strong client relationships and introduce additional capabilities when appropriate.
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