Marc Dilorenzo
Marketing Genius at Scully & Scully
- Role
- Marketing Genius at Scully And Scully
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Marc Dilorenzo
Experienced Digital Marketing Specialist (10+ years), skilled in SEO; Email Marketing;…
Experience
Marketing Genius
Aug 2021 — Present · New York, NY, US
Efficiently maneuvers the intricacies of marketing strategy, analysis, campaign execution while keeping tight control of the bottom line-Planning and implementing digital initiatives that support the sales and marketing strategies-Overseeing the company\'s brand image and voice through the development of strategies and content across the digital landscape of owned sites, partner platforms & paid media-Engage with technology & creative vendor partners to meet expectations on brand compliance, deadlines and budget-Meet objectives in customer acquisition, growth and retention, and reactivation by planning and executing digital marketing initiatives based on the sales and marketing strategy-Work with executive leadership to identify trends and insights, and share thought leadership-Work on new tests and strategies to optimize spend and performance of paid digital campaigns-Discover ways to enhance the company\'s website through creative landing pages, blog posts and SEO.
Education
State University of New York College at Plattsburgh
Bachelor of Science (BS), Marketing
2010 — 2013
Rockland Community College
Associate of Science (AS), Marketing
2008 — 2010
Skills
- Powerpoint
- Microsoft Excel
- Microsoft Word
- Microsoft Office
- Sales
- Program Management
- Sales Management
- Research
- Retail
- Budgets
- Photoshop
- Entrepreneurship
- Negotiation
- Customer Service
- Windows
- Marketing
- Strategic Planning
- Public Speaking
- Outlook
- Advertising
- Marketing Strategy
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