Mara Sorrentino

WORK HISTORY

EDUCATION

ABOUT MARA SORRENTINO

I am a professional passionate about marketing, social innovation and community development, with a solid background in Human-Centred Design. I run the LYlife project, a digital solution for chronically ill patients, where I define growth strategies, promote new partnerships and implement sustainable and inclusive solutions focused on real user needs. My background is in UX/UI Design and web design, and I love working in dynamic and challenging environments, where creativity and empathy drive innovation and convert into solutions that create positive social impact and improve quality of life. Skills - Human-Centred Design (HCD) – integrating user needs into every stage of product and service development - UX/UI Design– crafting intuitive, accessible, and user-friendly interfaces - Web Design – leveraging modern tools and technologies to create effective digital experiences - Marketing Strategy & Growth – defining and executing plans to expand user base and market reach - Partnership Development – identifying and fostering strategic collaborations for mutual growth - Community Building – nurturing engaging, supportive communities online and offline - Social Innovation– designing solutions that promote positive impact and sustainability - Project Management – coordinating cross-functional teams, timelines, and deliverables - Empathy & Communication – building trust, understanding stakeholder needs, and fostering collaboration - Agile/Iterative Workflows – rapid prototyping, testing, and refining solutions based on feedback My goal is to contribute to user-centric digital solutions and make the internet a better place for everyone.