Manuel Santhosh

About Manuel Santhosh

Hey, thanks for visiting my profile! Virtual Hi5. A brief about myself. I\'m a…

Experience

1. Digital Marketing Manager

   Sedin Technologies

   Nov 2018 — Present

   Generated Over $3 Million in Revenue.Built a marketing team from scratch & managed content writers, SEO specialists, and web developers for six business divisions (Railsfactory, datakulture, EAM360, Salesforce, Engineering, ECM).Proposed marketing strategies and list of activities based on offerings of each division and expectations of respective stakeholders.Revamped two websites (Railsfactory & Sedin Engineering) from scratch and handled end-to-end content, persona mapping, value proposition, messaging, conversion optimisation & design strategy.Introduced a modernistic way of reporting using Factors.ai to provide a holistic view of marketing activities and outcomes.Handling for paid adsImplemented page optimisation and CRO techniques best practices to boost the conversion rate from 1.5% to 6%.Developed focused ABM campaigns and identified mid-market/enterprise accounts globally, leveraging intent platforms.<<>>Generated over $3M in revenue through organic, events, paid channels and through Marketing Automation.Built a valued pipeline of $400K in 6 months through Google Ads, SEO, and an ABM campaign.Achieved first-page Google rankings for multiple keywords across Sedin’s divisions.Drove organic traffic, which resulted in a 50% increase in inbound enquiries.Generated 10+ sales qualified leads from LinkedIn automation in 2 months.

Skills

• Online Advertising
• Social Media Marketing
• Search Engine Marketing (Sem)
• Facebook Marketing
• Ppc
• Sem
• Web Analytics
• Instagram
• Google Adwords
• Pay Per Click (Ppc)
• SEO
• Smo
• E-Mail Marketing
• Google Analytics
• Social Media Optimization (Smo)
• E-Commerce
• Digital Marketing
• Online Marketing
• Search Engine Optimization (SEO)