Manuel Hernandez Torres

Communications Specialist @City of Burien

Burien, WA, US

Collaborates in the development and implementation of effective comms plans + strategies responsive to the experiences + accessibility needs of the community.Conceptualizes + creates a variety of print + digital design deliverables, including multi-page layouts, print production, and social media.Produces print materials including posters, flyers, and large-format materials.Leads design of Burien Magazine & other City publications, materials and provides creative direction for design projects involving other staff or contracted agencies.Leads frontend web design & development, website maintenance for City-owned websites, including City’s primary website, Burien Magazine, and Community Hub.Leads video production from script and filming to final edited video.Develops comprehensive brand identities and strategies for comms campaigns.Provides oversight, creation, and curation of content for the City’s main social media channels; monitors and responds to community comments and questions.Maintains brand and style standards, develop new workflows, tools, and processes through continuous improvement, and follows existing processes and policies.Provides recommendations to the Communications and Public Engagement Manager when developing messaging and strategies on emerging issues.Works with Comms & Public Engagement Manager to develop multimedia content for City website, social media, advertisements, and local government TV channel.Collaborates with and provides branding and storytelling guidance to a variety of internal staff and external stakeholders in order to help develop engaging content for communications campaigns across multiple digital platforms.Partners with the Communications Manager to ensure all communications are in alignment and responsive to the City’s diversity, equity and inclusion goals.Writes, edits, and proofreads documents and effectively conveys complex issues, events, and concepts in succinct, easy-to-understand plain language.

Western Washington University

Bachelor's Degree, Concentration in Visual Journalism with Spanish minor

Yakima Valley College

Associate of Arts (A.A.), Journalism