Manuel Donayre

Chief Creative Officer | JibJab

Role
Chief Creative Officer (CCO) at Jibjab
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Manuel Donayre

A Creative, Content, Entertainment, Marketing, and Advertising specialist working for Big Media, Boutique Agencies, Start-Ups, and Premium Publishing Organizations, I’ve gained an extensive breadth of experience that allows me to effectively develop 360 strategies for our clients, collaboratively conceive and produce meaningful content for intent-driven audiences and drive YOY success for my teams. A strategic thinker, I engage omni-channel capabilities and technology with high-impact, conceptual thinking to deliver best-in-class solutions, found innovation and chart new ground.My leadership experience enables me to communicate and coordinate global operational strategies to execute seamless campaigns, identify efficiencies, reduce costs, and develop award-winning Creative and Marketing teams.Experience includes work in Entertainment, Male/Female Lifestyle, Moms, Kids, Teens, Fitness, MMA, Outdoor, Gaming, CPG, Urban, Music & Fashion for Start Ups, Studios, Artists and Fortune 500 Groups like Ford, P&G, Coca Cola, Samsung, Unilever, PepsiCo, AT & T, General Mills, Best Buy, L’Oreal, McDonalds, Macy’s, and more. Specialties include:• Brand Development• Marketing Strategy• Concept Generation• Content Development• Influencer & Social Strategy• Branded Entertainment• Video Production• Virtual Reality / 360° Video• Online to Offline Marketing Innovation• Cross Platform Integration• Social Media• Grassroots Marketing• Experiential• Event Production• Strategic Execution• Site Design• Copywriting• Standards and Practices• Mentorship / Talent Development• Overseas Development/Offshoring

Experience

  1. Chief Creative Officer (CCO)

    Jibjab

    Jul 2023 — Present · US

Education

  • Art Institute of Southern California

    BFA, Design, Fine Art, Illustration

    1990 — 1993

Skills

  • Creative Direction
  • Advertising
  • Social Media
  • Digital Media
  • Digital Strategy
  • Marketing
  • Digital Marketing
  • Marketing Strategy
  • Social Media Marketing
  • Online Advertising
  • E-Commerce
  • Video
  • Integrated Marketing
  • Brand Management
  • Mobile Marketing
  • Graphic Design
  • Publishing
  • New Media
  • Online Marketing
  • Web Design
  • Copywriting
  • Logo Design
  • Event Planning
  • Entertainment
  • SEO
  • Cross-Functional Team Leadership
  • Brand Development
  • Strategy
  • Adobe Creative Suite
  • Interactive Advertising
  • Information Architecture
  • Professional Mentoring
  • Media Planning
  • Video Production
  • Google Analytics
  • User Experience
  • Web Analytics
  • Interactive Marketing
  • Email Marketing
  • Brand Developement

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