Manu Cherian
Head of eCommerce Operations | Digital Transformation & Performance Marketing Leader | P&L Ownership in FMCG, Ayurveda & Omnichannel Retail | AI-Driven Growth Strategies (D2C, Marketplaces, SEO/SEM)
- Role
- Consultant Driving Ecommerce Growth, Operational Efficiency & Brand Performance at Independent Consultant
- Location
- Kochi, KL, IN
- LinkedIn followers
- 500 followers
About Manu Cherian
I specialize in building scalable operations and driving growth across consumer goods, eCommerce, digital businesses, and wellness sectors, with 17+ years of P&L ownership, business strategy, and operational excellence.At Dhathri Ayurveda as Vice President -Operations, I scaled nationwide eCommerce operations and distribution networks across D2C platforms, Amazon/Flipkart marketplaces, and omnichannel retail, strengthening brand presence while delivering double-digit cost savings through supply chain leadership, vendor management, and process optimization. I also built and mentored cross-functional teams in performance marketing, SEO/SEM, hospital ops, and sales expansion, fostering a culture of accountability and data-driven results.My core expertise includes eCommerce market expansion, supply chain & logistics optimization, digital transformation (AI-driven SEO, paid media, CRM), cost optimization, high-performance team building, and leadership development, proven in YoY growth. I thrive at the intersection of strategy and execution, aligning people, processes, and performance for sustainable impact in manufacturing, retail, or digital ventures.Open to senior roles like COO, Head of Operations, Business Head, or Transformation Lead in India/GCC. If you\'re scaling in FMCG, eCommerce, retail, or consumer goods, let\'s connect:+91••••••••09 | m••••••••@gmail.com.#OperationsLeadership #eCommerceGrowth #FMCG #DigitalTransformation #P & LManagement
Experience
Consultant Driving Ecommerce Growth, Operational Efficiency & Brand Performance
Jun 2025 — Present · Kochi, IN
Partnering with brands to achieve operational excellence, scalable growth, and strong digital presence across global markets.With 16+ years of leadership experience in operations, and eCommerce, I now work as a strategic consultant helping organizations build, optimize, and scale high-performing business ecosystems.Core Expertise:• Business Operations Excellence – Building efficient systems and processes that drive profitability and sustainability.• eCommerce Setup & Scale-Up – End-to-end D2C and marketplace setup, technology integration, and growth management.• P&L & Revenue Management – Driving monthly revenue growth and ensuring long-term financial performance.• Talent Acquisition & Team Structuring – Hiring and developing in-house teams for marketing, eCommerce, and operations.• Brand Marketing Strategy – Defining positioning, communication, and go-to-market strategies for measurable impact.• Performance & People Management – Creating high-performing, accountable, and motivated teams.• Growth Strategy & Market Expansion – Crafting data-driven plans for national and international growth.Clientele:Consulting for businesses across India, GCC, Australia, Singapore, the UK, and the US spanning FMCG, Ayurveda & Wellness, Hospitality, Tech, and Online Retail sectors.Vision:To help brands build resilient, scalable, and self-sustaining ecosystems that unite people, process, and performance, 3P\'s!
Education
St. Albert's College, Kochi
BCA, Computer Science
St. Alberts College, Ernakulam
Bachelor's In Computer Application, Computer/Information Technology Administration and Management
2006 — 2008
Skills
- Business Process Outsourcing (Bpo)
- Service Management
- Talent Management
- Human Resources
- HR Consulting
- Vendor Management
- Service Delivery
- Business Analysis
- Human Resource Development
- People Development
- Data Management
- Performance Management
- Crm
- Bpo
- Data Analysis
- Change Management
- Employee Relations
- Customer Relationship Management (Crm)
- Leadership
- Outsourcing
- Management
- Employee Engagement
- Team Management
- Payroll
- Business Development
- Microsoft Office
- Customer Service
- Reporting & Analysis
- Project Management
- Training
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