Manthan Shah

About Manthan Shah

Manthan has a strong zest for digital engineering, where he intends to act as a catalyst between business and technical functions. With strong hands-on experience on Adobe Experience Cloud tools like Adobe Analytics, Adobe Target, Adobe Audience Manager & Adobe Experience Platform; he led and grew the Marketing Analytics vertical of a well-known computer manufacturing giant, leading projects like Customer Segmentation, Audience Strategy, Algorithmic Attribution, Data Driven Personalization, Optimization etc. His passion for psychology in humans was put to good use when he got the opportunity to develop and grow a digital analytics practice for a company where the team and business grew from 0 to 17 members in a span of 2.5 years. From a domain knowledge perspective, he has worked for Banking, IT, Healthcare, Finance, and eCommerce verticals for a span of 14+ years, where he learned the nuances of varied industries while contributing to the technology aspects of business, including but not limited to writing code in multiple languages and querying databases.When not at work, Manthan loves to watch stand-up comedy and stay close to the rap culture. Reading about human psychology is one of his favorite things to do. All that is after he has exhausted all there is to watch on Netflix or other OTT platforms.

Experience

1. Principal Enterprise Architect

   Adobe

   Sep 2024 — Present · Mumbai, IN

   Help customers understand Adobe’s capabilities and the transformative power of world class customer experiences.• Work closely with the customer’s architects, business and technical stakeholders to build trust and establish credibility.• Provide points of view on customer direction to lead and guide towards the best outcome.• Partner with the account teams, delivery teams, product engineering and professional services sales executives to deliver business growth and customer success/ROI.• Review, prioritize and lead strategic pre-sales engagements with larger more complex customers.• Build and maintain customer relationships through proactive and value add pre-sales engagements and at key Adobe marketing events.• Plan and lead workshops to uncover needs, identify customer business objectives and challenges to be solved.• Lead in creating and presenting holistic services responses and proposals including services scope, staffing and roadmaps to deliver against customers objectives.• Lead presales, solutioning and estimation for services projects involving Adobe Experience Cloud using estimation models and tools.• Identify high value use cases and integrated solution architectures which can deliver them• Link investments and programs to business capabilities and outcomes delivered.• Identify dependencies and customer responsibilities to set up programs for success.• In partnership with the sales team input into account strategies and sales motions which yield measurable positive results.• Provide leadership direction and support to more junior team members• Support the progression of services opportunities ensuring customer deliverables and scope of work statements are accurate, compelling and set accurate and clear expectations.