Mansi Jain
Sr Marketing Analyst | Al • GA4 • Looker Studio • Power Bl • SQL • Marketing Insights • Turning Data into Growth
- Role
- Sr Marketing Analyst at Twinco Inc
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Mansi Jain
I believe that data possesses the transformative power to revolutionize marketing strategies, optimize business operations, and enhance decision-making processes. I am dedicated to remaining at the forefront of the rapidly evolving marketing and business landscape, continually expanding my skill set and exploring innovative techniques and technologies to drive business growth.Moreover, I am enthusiastic about connecting with fellow marketing and business development professionals to collaborate, share insights, and contribute to the dynamic field of data-driven marketing transformation. Let’s connect and explore opportunities to leverage the power of data to elevate marketing strategies and drive business success together.Connect with me at h••••••••@gmail.com
Experience
Sr Marketing Analyst
Jan 2026 — Present · Houston, TX, US
Develop and execute digital marketing strategies focused on lead generation, brand growth, and market positioning within industrial and energy sectors• Drive demand generation through SEO optimization, email marketing, CRM workflows, and multi-channel digital campaigns to improve lead quality and engagement• Manage and optimize website performance using Google Analytics 4 (GA4) and build dashboards in Looker Studio to track KPIs, campaign performance, and ROI• Plan and execute integrated marketing campaigns across web, email, social media, and events aligned with business growth objectives• Leverage marketing automation tools (Zoho CRM) to design lead nurturing workflows and improve customer journey tracking• Analyze campaign performance and customer engagement metrics to continuously optimize marketing effectiveness and conversion rates• Conduct competitor and market research to identify growth opportunities and support data-driven strategic decisions• Collaborate cross-functionally with sales and operations to develop sales enablement materials and marketing collateral• Support brand development initiatives and increase visibility through content marketing, social media, and industry events• Explore and apply AI-driven tools and emerging marketing technologies to enhance personalization and campaign performance
Education
University of New Haven
Master's
2024 — 2026
NMIMS Global Access School for Continuing Education
Master of Business Administration - MBA
2021 — 2023
Jain (Deemed-to-be University)
Bachelor's degree
2018 — 2021
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