Mansi Khanna

Category Marketing Manager, Dairy @Nestlé

South Delhi, DL, IN
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WORK HISTORY

Apr 2020 — Present

Category Marketing Manager, Dairy @Nestlé

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Leading Nestlé India’s Dairy portfolio with global and regional brands like EveryDay, MILKMAID, Nescafe Ready-To-Drink and MILO. Responsible for portfolio management, innovation pipeline, P&L, design and execution of brand communication and consumer activations.

EDUCATION

2004 — 2006

SPJIMR SP Jain Institute of Management & Research

Master of Business Administration (MBA), Marketing/Marketing Management, General

SKILLS

Business StrategyForecastingCustomer InsightFmcgRetailShopper MarketingLeadershipTrade MarketingFast-Moving Consumer Goods (Fmcg)Consumer ProductsCompetitive Analysis

ABOUT MANSI KHANNA

Overall 18+ years of multi-dimensional experience in FMCG marketing, trade-marketing and national sales and business operation roles. Successfully led the turnaround and crafted growth stories for Nestlé s global brands in Chocolates as well as Dairy categories. In the decade spent in sales and operations role, I spent equal time leading organized and general trade business. Formulated P&G’s retail strategy for organized trade, supported by an efficient go-to-market model aiming to be the No. 1 preferred supplier. Developed expertise in shopper psychology coupled with in-store analytics. Successfully led a large multi-functional organization (700+) and created robust processes to deliver both top-line and bottom-line goals. A qualified corporate trainer recognized at Asia level. Passionate to create an impact on both people and business. Prior to MBA, I worked with McKinsey for two years. Competencies-Brand-Building, Communication Plan, Media, Digital Marketing, Shopper-psychology, Integrated retail operations (from back-end to shelf), New product launch plan, Customer and category management, Leading large multi-functional teams, Effective go-to-market and organization structures.

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Mansi Khanna — Category Marketing Manager, Dairy at Nestlé in South Delhi, DL, IN | Unifers