Manola Casciato
Territory Account Executive @Smartway
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WORK HISTORY
Territory Account Executive @Smartway
Representing Smartway across Italy, I guide retailers to quantify food waste financially and assess impacts on workflows and sustainability KPIs using innovative, AI-driven solutions.Key Responsabilities- Drive new business and revenue growth for Smartway’s SaaS and consulting solutions across the Italian market- Own the full sales cycle end-to-end: prospecting, discovery, solution presentation, negotiation, and contract close- Build, nurture, and expand strategic relationships with internal champions, multi-stakeholder buying groups, C-suite executives, and department heads- Secure qualified meetings through targeted outreach and strong selling/influencing skills- Apply taught sales techniques (e.g, Chessboard Method) to maximize each interaction and quickly surface customer challenges and priorities- Collaborate closely with Growth Marketing and Product Marketing to refine sales motions, messaging, and campaign plans- Represent Smartway at international trade shows and events to generate pipeline and strengthen brand presence.
EDUCATION
Università Cattolica del Sacro Cuore
Master's degree, International Management
Université de Bordeaux
Erasmus Project
Università degli Studi 'Gabriele d'Annunzio' di Chieti
Bachelor's degree, Linguistic mediation and intercultural communication
ABOUT MANOLA CASCIATO
Representing Smartway across the italian market, I guide retailers to quantify food waste financially and assess impacts on workflows and sustainability KPIs using innovative, AI-driven solutions.I am a B2B tech sales professional based in France, focused on growth and measurable outcomes. I build strong relationships, identify customer priorities quickly, and convert them into opportunities, from first outreach to close.I manage the full sales cycle across complex sales, multi-stakeholder deals, from discovery to negotiation, with a consultative approach. I’ve also developed go-to-market and sales communication skills (value proposition, messaging, sales materials, and outbound/nurture content).Languages: Italian (native), French (fluent), English.
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